Word: ambusher
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...national prominence made him a natural choice for the Olympic-flame spot - a free three-minute commercial that has passed into ambush-marketing legend. But in assessing his company's handling of Olympics opportunities it would be unfair to focus on that piece of good fortune alone. The truth is, his team began planning well in advance (662 days, by the count of CEO Zhang Zhiyong), focusing on bang-for-buck sponsorship choices. Knowing, for instance, that the U.S. Dream Team would wind up in the basketball finals, but that its NBA-star-packed roster would be too pricey...
...killed in Cambodia by a Khmer Rouge militia, the Australian government is resisting fresh demands for full disclosure of the case file on his death. Wilson was 29 when he was kidnapped in July 1994, along with Briton Mark Slater and Frenchman Jean-Michel Braquet, in a Khmer Rouge ambush on the train they were riding from the capital Phnom Penh to the seaside town of Sihanoukville. Six weeks later, the three tourists were executed at a remote Khmer Rouge stronghold after negotiations for their release broke down. Parties intimate with the case say its reopening could reveal willful neglect...
...that bureaucracy, he has the confidence to break it. At the height of the Iraq surge in 2007, which Gates supported, more than 100 soldiers a month were dying. It's almost impossible as an outsider to understand why the Pentagon would not want to build the mine-resistant ambush-protected vehicles, known as MRAPs, that would have saved many of those soldiers' lives. Instead of budgeting for MRAPs, the Pentagon was still spending money on outdated weapon systems. So Gates bypassed the normal procurement process, created a special task force, went to Congress and got the money to build...
...socialite turned reality-TV star might seem like an odd target, but to Redford, who has been involved with the festival since its beginning, she's an example of what the festival has become. In his press conference, Redford said Sundance has been "sliding" of late, blaming "ambush marketers" for taking over storefronts to promote their swag and celebrities who just show up for the paparazzi attention. "It kind of engulfed what we did," he said. "You end up with parties and celebrities and Paris Hilton ... and that's not us. Sundance has nothing to do with any of that...
...clock. "It was the usual stuff: 'Don't kick the cat, don't kill your wife,' " he says. Like many service members, he feared that any confession of mental trauma would delay his homecoming. However mixed up Hollibaugh felt after being the sole survivor of an ambush, he believed that it was nothing that could not be fixed by a burger, a few beers and sex. "Besides," he says, "I thought I was fine." But several weeks later, Hollibaugh woke up outside his house; he had been patrolling the yard while sleepwalking. He kept a gun in every room...