Word: americanization
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...screen, making this the highest-ever average for a medium-size release. Paramount Pictures' clever viral media campaign helped, but credit the movie's breakout status to old-fashioned word of mouth and newfangled word of thumb. Twitter strikes again. (See 10 ways Twitter will change American business...
...smart buddy-comedy Swingers. In the interim, Favreau has become a respected director (Elf, Iron Man) and Vaughn, pretty much, a movie star. Three of the films he has top-lined - Wedding Crashers, The Break-Up and Four Christmases - have taken in about $450 million at the North American box office; and even his 2007 Yuletide flop, the egregious Fred Claus, did $72 million. An actor who gets people to pay to see the bad movies he's in: that's a good definition of a star. The odder thing is that the large, shambling Vaughn is a babe magnet...
...Paranormal Activity's take of $7.1 million on 159 screens in perspective, consider the openings of two other films this weekend. Good Hair, Chris Rock's docu-comedy about Afro-American coiffure, took in $1.1 million at 186 sites; and the inspirational boxing drama From Mexico With Love gleaned a punchless $308,000 at 279 venues. In two showcase openings, the highly praised romantic comedy An Education - whose leading lady, Carey Mulligan, is virtually assured an Oscar nomination for Best Actress - earned a precocious $162,000 at four theaters; and the soccer movie The Damned United played to the equivalent...
Here are the official studio estimates for this weekend's top 10 movies at the North American box office...
...into the mainstream by Apple's iPod and iTunes, Amazon's Kindle and online bookstore, which sells more than 350,000 titles, are proving there's a mass market for e-books. Total industry revenue from digital-book downloads has risen 149% this year, according to the Association of American Publishers, while e-reader sales are expected to reach 3 million by Dec. 31, according to Forrester Research. Almost a million of the devices could be sold during the upcoming holiday season alone. In 2010, sales are projected to double, to 6 million...