Word: americanizing
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Dates: during 1990-1999
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...high-profile tycoons looking to follow the American example is Mohamed Al Fayed, owner of Harrods, London's famous department store, who says he wants to copy the success of American licensed goods like the Jaguar Collection and Calvin Klein that are sold in his store. "The American brands really have no assets apart from their names, which they put on other products and designs," he says. "I want to follow that example." This November, Harrods' lines of premium-priced fine jewelry, watches, fragrances, leather goods, foods and linens will be available to consumers. "There is unlimited value...
Given the new onslaught of licensed goods heading their way, European retailers may have little choice but to change their view. Consumers, after all, like the stuff. As American-style retailing continues to take hold in Europe, shopkeepers are beginning to chant another U.S. mantra: the customer is always right--especially when wielding branded credit cards...
There are more than 23 million people like Parker in the U.S. who do not work a 9-to-5, Monday-to-Friday week. In fact, about 20% of the American work force works on schedules that cross the normal 9-to-5 lines. And that percentage can only increase with the advent of nonstop stock markets and ceaseless financial trading, round-the-clock shopping and the growing importance of the unsleeping Internet. The old notion of blue-collar night-shifters no longer applies: managers and professionals, who just 10 years ago made up only a tiny percentage...
...Coburn, publisher of the newsletter ShiftWork Alert, says American companies have gradually become more aware of the problems inherent in altering human circadian rhythms. Yet he observes that U.S. job culture still has not woken up, so to speak, to the need for more adaptation. Doctors, he notes, enter residency programs expected to work 36 hours in two days, having been taught almost nothing about how to sleep during the day or how to use naps to offset the effects of exhaustion. "The macho thing is very significant," he says. "Those who have been living with this for so long...
Like more and more American workers, Martin has come to depend on his employer to keep him healthy and, to some degree, sane. On days when he doesn't bicycle to work, the father of two jogs on a treadmill in the HP fitness center. He studies meditation and stress reduction, gets flu shots, has his blood and body fat checked, and gets advice from company crisis counselors--all at work and for little or no cost...