Word: americans
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Dates: during 1950-1959
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...issuing a sensational report (1910) on the condition of U.S. medical schools that caused half of the schools to shut down, the other half to overhaul their curriculums, as a member of the General Education Board of the Rockefeller Foundation cajoled multimillions out of wealthy moguls to reorganize American medical education, founded (1930) Princeton's Institute for Advanced Study and persuaded Dr. Einstein to leave Germany to become one of its first members; in Falls Church...
...industry to within a bumper's reach of a 7,000,000-car year, the second biggest (first: 1955) in U.S. history. "A market of this size," says Cole, "should see sales of 300,000 Corvairs, 250,000 Falcons, 150,000 Valiants, 400,000 Studebaker Larks and American Ramblers, not counting bigger Rambler Ambassadors...
...Welcome Back." What will the new compacts do to those gnatty foreign bugs, which started the rush to smallness? "We never worry about competition," says Britain's Lord Rootes, whose Rootes Motors Ltd. makes Hillman, Singer, Sunbeam. "We welcome our American competitors back after the years in which they designed themselves out of the market...
...American Motors' President George Romney, whose hot-selling Ramblers sped the entry of the Big Three into the compact race and now hold a commanding lead, argues that the big companies will be in trouble from the moment they jump into the smaller-car field. But not Rambler. "We will make and sell more than 500,000 Rambler '60s." Studebaker-Packard also expects a lift for Lark, up about a third to 200,000 sales. "Of one thing I'm certain," says Romney, "the one who is not going to be hurt is the customer...
...Spells Simplicity." Whether front engine or rear, the compacts are all made to wipe out the longstanding complaints against U.S. car craftsmanship. "One reason that Europeans have achieved a reputation for excellent craftsmanship," says Cole, is that "their cars are relatively simple, but American cars have been getting more and more complicated." Cole has built a car whose six-cylinder engine has fewer parts than standard engines, is easily accessible, can be completely removed from the car in less than 30 minutes. "Everything about it spells simplicity," says Cole. "The engine is handy enough for any do-it-yourself mechanic...