Word: analogize
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...hard enough to keep up with changing consumer tastes. But staying ahead of the technological curve can be even tougher. Just ask Motorola, which surrendered its dominant U.S. position in cell phones by ignoring the impending switch from analog to digital technology. Or its rival, Nokia, which missed the popularity of clamshell phones. Recognizing an impending technological shift is just part of the challenge; companies also have to guess right about when to embrace it. "It's like a pitch coming in--you have to decide if it's a fastball or curveball," says Bain director David Harding...
...over the world, and in sending up geostationary satellites to rest above sub-Saharan Africa and beam Internet access (albeit at high cost) to Internet cafes in developing countries. And digitized voice itself is efficient: A standard telephone Internet connection over the same wire that carries a single analog conversation can carry five or six equivalent digital conversations with minimal perceived signal degradation...
When playing or performing, the band switches around not only people but instruments—they all play one or more of the following: keyboard harmonica, megaphone, Reason 2.5 (beat synthesizer), keyboard, analog flute, mandolin, guitar, bass and assorted electronic sounds. Somewhere in there, the band members fit in largely improvised lyrics. The Elegant Touch claims that their main goal is to show everyone else how easy it is to start a band; as Ellingson says, “Even people with no talent can rock a crowd...
...that got its visual schooling in front of the small, teeming screens of PCs and PlayStation 2s, the old filmic quest to make movies seem like real life, only cooler, is as anachronistic as a telegram in the e-mail age. Now a generation of directors is moving from analog to digital. They want to make films that hit the delete button on reality--films whose highest aspiration is to be cartoons...
With its elegant mingling of analog hands and digital functions, BMW's new MP3 watch (available at dealerships for $275) looks as if it came straight out of a James Bond film. It's packed with 256 megabytes of internal flash memory, which means you can store more than four hours of high-fidelity music, record voice memos and use it as a mini--hard drive for transporting computer files as well. The internal lithium-ion battery automatically recharges itself whenever you connect the watch to a PC (via a removable USB plug). The major flaw: listening to music means...