Word: analysts
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...details didn't matter. Like most other e-commerce ventures, the beauty sites were thinking only about getting big, fast. Sooner or later, they thought, the big brands like Lauder, Lancome and Chanel would come on board. "The start-ups' lack of knowledge was painful," says Allan Mottus, an analyst who consulted for several beauty sites. "They should have taken their $50 million and thrown a big party rather than invest in a market where they couldn't sell 70% of the products...
...Maybelline) place online sales at just 5%, or $1.25 billion, by 2003. Much of that could come from refills rather than first-time purchases. "You're not going to buy a fragrance if you've never smelled it or a color if you've never tried it," says analyst Carol Warner Wilke of Credit Suisse First Boston...
...what should you buy? The current array of devices--cell phones, PDAs, beepers and more--bewilders even the experts. "Every few months there's a slew of new products that have more features, perform better and are priced lower," marvels Ira Brodsky, an analyst with Datacomm Research. But you've already got plenty of choices. A cell phone is a good bet if most of your wireless connectivity is going to be done by voice. These "smart phones" have the added advantage of being less expensive than a PDA. It's not hard to find a cellular service that will...
Wireless skeptics--and there are quite a few--say reports of the revolution are greatly exaggerated. "Promises, promises, promises," says Jane Zweig, an analyst with Herschel Shosteck Associates. "A lot of hype, not much delivery...
...spite of the momentum, female pugilists have yet to win the hearts of some boxing "purists" like Sugar. HBO will not air women's boxing, partly because of its paucity of A-list fighters. "It's natural for a young sport," says CNN/SI boxing analyst Steve Farhood. "But the thin talent pool prohibits consistent, well-matched bouts." More to the point, says Vitiello, "promoters still see women as a sideshow. There is talent out there. But to get air time, you have to be a Playboy bunny or have a famous name...