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...When I look around in our business environment, most women wear suits or dresses," says Natasha Wolber, a market analyst at BMW of North America. Wolber notes that the dress code is not entirely voluntary, but more a product of corporate culture at-large...
...safety or fuel-cell technology can be put under one umbrella for savings. Economies can also be extracted from joint purchases of raw materials. "Daimler and Chrysler will maximize the number of common parts they're using for their cars," says Christian Breitsprecher, a Dusseldorf-based industry analyst. "Engines, engine control systems, transmissions, door locks, seats--you name it." As Eaton insisted to TIME, "There's $100 million of savings the first year on current product...
...biggest drawback for some buyers may be the lack of a floppy-disk drive (most software comes on CDs now anyway) and the 33.6-Kbps modem is poky even for a low-end machine. But many analysts think the iMac will be a winner. "It's a spectacular machine," says independent market analyst Pieter Hartsook. "Apple has been living off its user base for years, but this is going to attract people who don't even own a computer." Eric Lewis, an analyst for International Data Corp., agrees: "It will give consumers a reason at least to take a look...
...Seniors seem comfortable with purchasing online," says Joe Barone, whose Philadelphia firm VirTu Inc. built Independence Blue Cross a website www.site65.com with information about Medicare-insurance products and services. In the coming months, advertising and shopping will increase on the Net, notes Regina Joseph, senior analyst at New York City's Jupiter Communications. Total online shopping revenues for 1998 are projected at $5.8 billion, with advertising revenues expected to rise to $1.9 billion. In March, new-media phenom Yahoo launched Yahoo Seniors' Guide www.seniors.yahoo.com) an Internet resource with advertisers and a gateway to 13 areas of popular interest, including finance...
DEAD MAN ON CAMPUS (July 24). "There will be some weird summer sleeper," says analyst Dixon, "and this could be it." Sleep as in The Big, since this is a black comedy about college kids plotting to drive a roommate to suicide so they'll get an A for grief. With perennial star-of-the-future Tom Everett Scott. Directed by Alan Cohn, who helped create MTV's The Real World, so we'll hope against hope...