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...million. That's the Internet Advertising Bureau's final tally, released today, for advertising sold online in the final quarter of 1997. It brings the year's total to $907 million, up a hefty 240 percent from the previous year. But is it believable? Even Peter Storck, head analyst for online advertising at Jupiter Communications -- whose own prediction last June of $940 million was amazingly prescient -- is skeptical. "Don't forget that the IAB's mission is to promote online advertising," he points out. "The reporting members have a stake in making online advertising look like it's growing fast...

Author: /time Magazine | Title: A Banner Year | 4/6/1998 | See Source »

...worth the certain resultant embarrassment of the accuser. At that moment, it seemed, the full weight of the election's outcome was on the shoulders of a loyal campaign strategist, trying to quash yet one more rumor in the hours before the polls opened. Stephanopoulos today is an analyst at ABC, the first in Clinton's circle (past or present) to suggest that the President's alleged actions might call for impeachment. Such an apparent about-face, from the behind-the-scenes commitment in 1992 to the public concern in 1998, certainly seems to indicate a failed test of loyalty...

Author: By Susannah B. Tobin, | Title: Portraits in Loyalty | 4/2/1998 | See Source »

Feaster was already offered a position as an equities analyst with Merrill Lynch, but the company has informed her that the job will still be available after she completes her basketball career, should she choose to follow that path. Feaster is expected to be a high draft pick in either the WNBA or the ABL--the latter has already informed Feaster that she need not attend its Combine...

Author: By Eduardo Perez-giz, CRIMSON STAFF WRITER | Title: Feaster Named Kodak All-American; Senior One of the Nation's Ten Best | 4/1/1998 | See Source »

...brown-shoe momentum is so significant that some observers wonder whether Nike has lost its relevance to young stylemeisters. "Coolness. That is the issue; that's something that I worry about constantly," notes Faye Landes, an analyst for Salomon Smith Barney. Not Clarke. He calls the shift a predictable phase that will fade, just...

Author: /time Magazine | Title: Can Nike Get Unstuck? | 3/30/1998 | See Source »

Bill Bass, an analyst for Forrester Research in Cambridge, Mass., thinks Slate is making a mistake by taking the big hit in circulation, which will reduce ad income. "As far as I'm concerned, it's an advertising-driven business," says Bass. It is certainly a tough business. Two Webzines, Word and Charged, folded last week, and others like Feed feedmag.com and Suck suck.com are staying afloat largely by operating on a shoestring...

Author: /time Magazine | Title: Is Slate Worth Paying For? | 3/23/1998 | See Source »

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