Word: anchors
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...Jessica Savitch? Millions of TV viewers knew her as the glamorous and authoritative NBC News anchor who was a role model for scores of aspiring women journalists. To her colleagues on the set, however, she was an anorexic, acne-scarred prima donna who would throw tantrums over the slightest inconvenience or reject a glass of water because it was too warm. And to those who claimed to know her best, she was a vivacious and vulnerable woman who became so debilitated by insecurity and drug abuse that she could barely function without a nursemaid. When Savitch's end finally came...
What is clear, however, is that the anchor had a remarkable gift for talking to a TV camera. Blair recounts that Savitch once told a colleague that her trick was to focus on a spot in the middle of her head and project it through her eyes to the other side of the lens. "She would send this energy force out like a laser," he recalled. "You'd step back and say, 'Christ! What was that...
...show business than journalism. As a fledgling reporter for KHOU-TV in Houston, she ended a report about an exhibit of World War II bombers by posing on a wing like a vintage pinup. Viewers loved it. She moved to Philadelphia in 1972, studied speech and became a celebrated anchor after starring in a series of personal reports about such topics as rape and childbirth...
...when at 30 she achieved her dream and joined NBC News as a Senate correspondent and weekend anchor, Savitch still lacked the ear-to-the-ground reporting skills needed to cover a demanding beat. Hired to add some allure to , the news division's stodgy image, she was also expected to break stories on Capitol Hill and provide sparkle at numerous public appearances. She quickly foundered. "The people who brought her in here abandoned her," said Tom Brokaw. Yet even as she was being demoted for incompetence, the network flacks and a willing press continued to tout...
...Story Syndrome. When the networks scramble to outdo one another, they seem to lose a measure of perspective. The CBS Evening News, in particular, turned into an odd cross between PM Magazine and The McLaughlin Group, with Rather strolling around Red Square with his temporary co-anchor, Charles Kuralt, and sitting down each evening to gab with three correspondents about the day's events. Adding to the prepackaged, magazine- show look: Rather, unlike Brokaw and Jennings, taped his segments several hours in advance, so he could be seen in the bright sunshine rather than in the Moscow darkness...