Word: ands
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Dates: during 2000-2009
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So the group decided to examine the medium of television, which connects the vast majority of Americans, and through which many people predominantly receive their social and cultural cues. The study looked at 11 popular prime-time TV shows, such as Heroes, Scrubs, House, CSI: Miami and Grey's Anatomy...
In the first of a series of four studies, researchers showed participants TV clips in which a white character and black character interact - but the segments were stripped of sound and the black character was digitally deleted. The idea was to ensure that neither race nor dialogue would color viewers...
Next, researchers tried to figure out whether this nonverbal bias was being communicated to people watching the show. Researchers created two sets of short, silent clips, one pro-white and the other pro-black. In the pro-white set, white characters were treated positively and black characters were treated negatively...
The scientists went on to demonstrate that the viewers were unaware of the clips' effect. In another part of the study, students were asked to watch the same pro-white and pro-black clips, but this time they were also instructed to be on the look- out for evidence of...
Because each set of clips was created to favor one group or the other, there was only one right answer to the question. The students had a 50-50 chance of responding correctly - and that's exactly how well they did, no better than chance. In other words, the patterns...