Word: antacid
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Dates: during 1970-1979
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Roughly one-third of O'Hare's controllers suffer from peptic ulcers, and another third have gastric or emotional problems of one kind or another. While they work, the controllers gulp down antacid tablets from jars kept within easy reach. The Chicago branch of the Professional Air Traffic Controllers Organization has sued the FAA, claiming that the O'Hare unit is understaffed, backup equipment is lacking, and training programs are ineffective...
...charter service, Tom Peterson, is a kind of south Georgia bush pilot who has been flying Carter around for years. But his relaxed attitude and unorthodox procedures (he sometimes flies his twin-engine Cessna 310 without a copilot) have caused agents assigned to Carter to consume more antacid than usual. A recent Carter flight from Senator Herman Talmadge's Georgia plantation back to Plains was a case in point. Because Plains was socked in with bad weather, Pilot Peterson originally planned to set down at Albany, Ga., some 45 miles away. The Secret Service therefore dispatched a team...
Thomas Patterson, a political scientist at Syracuse University, who studied the impact of TV ads in the 1972 presidential campaign, found that they tend to stick in the mind longer than commercial plugs. "Most Americans feel that choosing a President deserves more consideration than selecting a brand of antacid." When asked to describe a political ad during the 1972 campaign, 56% of the viewers were able to give a full description of it-twice the number who are usually able to recall a commercial plug...