Word: aol
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DULLES, VIRGINIA: Did the Keystone Kops design AOL?s damage control plan? Plagued by lawsuits and investigations in 36 states into the poor quality of its service, America Online two days ago announced a refund offer to make up to all those customers who had been getting busy signals when they tried to use the online service. Trouble is, the customers have to phone in for the refunds. And guess what they?re hearing? Busy signals. Apparently AOL did not provide enough phone lines to handle the avalanche of customer calls for refunds. After navigating through a three-minute maze...
...speculation that it was on the way to becoming info-highway road-kill, America Online last fall rolled out a flat $19.95-per-month, all-you-can-surf price. It sounded terrific, but the glut of new subscribers--along with increased use by 7 million veteran members--made AOL nearly inaccessible at times. One result: last week a subscribers group nailed the service with a $20 million consumer-fraud lawsuit. Just two days after issuing a statement downplaying the suit, AOL--famous for blitzkrieg marketing tactics--reconsidered and announced a full retreat: the company will throttle back efforts to sign...
...with the threat of lawsuits from members who say the move has congested the network and made it impossible to log on, but it must also suffer the indignity of being ridiculed by the competition before 100 million TV viewers Super Bowl Sunday. Seizing the opportunity to capitalize on AOL's cyber-blunder, CompuServe will air a 30-second commercial depicting 15 seconds of black screen accompanied by repeated unsuccessful attempts by a user to log on to an unnamed online service. The ad, clearly aimed at AOL's incessant logjams, then briefly goes silent before viewers are shown CompuServe...
...bulletin boards draw scores of believers hunting for new ways to understand their old religions. For Fundamentalists prohibited from openly discussing such social issues as homosexuality and abortion, the Net has become the best--and sometimes the only--way to get exposed to a wide range of religious opinion. aol users this fall have been able to follow the life of an Egyptian girl expelled from her family after converting to Christianity. "My mother gave me up," she wrote, recounting the apostasy that cost her her family even as an online debate raged around her. "I understand your anger...
...have a chance to build an audience. MTV also burns out its acts. They take alternative bands and play them to death." Example: semialternative pop-folk singer Sheryl Crow. Videos from her first album, Tuesday Night Music Club, were as inescapable as death, taxes and junk mail on AOL. By the time she released her new album, Sheryl Crow, a lot of people seemed sick of her--sales of her sophomore album have been underwhelming. And it hasn't helped matters that the album's contents are about as inventive as its title...