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Word: aphrodisia (lookup in dictionary) (lookup stats)
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Friday, March 11. John Hoberman talks about Testosterone Dreams: Rejuvenation, Aphrodisia, Doping. 3 p.m., Harvard Book Store. Free Admission...

Author: NO WRITER ATTRIBUTED | Title: Happenings Listings | 3/3/2005 | See Source »

...selling trick was to keep men's cosmetics as far away from the boudoir as possible, give them a hairy-chested appeal. Hollywood's Courtley, Ltd. said gruffly: "A shaving lotion for he-men only." (But Manhattan's Faberge, Inc. was selling a cologne: "Aphrodisia for Men.") Courtley Ltd.'s bubble baths had ruddy, full-blooded titles: "Chukker," "Steeple Chase," "Irish Moss." Parfums L'Orle Inc. of Manhattan had "Buckskin" and "Touchwood" perfumes ("Just for your handkerchief, of course") at $5 an ounce. Another managed to combine the smell of "the finest cognac, cedarwood, Russian...

Author: /time Magazine | Title: ADVERTISING: For Men Only | 11/19/1945 | See Source »

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