Word: appareled
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Dates: during 1990-1999
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...trying to organize. The American garment industry grosses $2.5 billion per year from the sale of university-licensed products manufactured in plants such as these. Harvard can help to stop this immoral impoverishment by adopting a strong code of conduct that guarantees fair conditions in factories producing Harvard apparel...
...also concerned that Harvard and the Ivy League refuse to demand public disclosure of factory locations. While the apparel manufactures claim that this information is a trade secret, disclosure is vital to ensure that those who monitor factory conditions are doing their jobs properly. With factory locations made public, sweatshops will have nowhere to hide. Major universities like Duke, Georgetown and the University of Wisconsin at Madison have already committed to full disclosure; in response, Harvard, a much richer institution with a national reputation for moral leadership, should not be afraid to join in this initiative. If American universities join...
Madison Avenue has taken notice of rap's entrepreneurial spirit. Tommy Hilfiger has positioned his apparel company as the clothier of the hip-hop set, and he now does a billion dollars a year in oversize shirts, loose jeans and so on. "There are no boundaries," says Hilfiger. "Hip-hop has created a style that is embraced by an array of people from all backgrounds and races." However, fans are wary of profiteers looking to sell them back their own culture. Says Michael Sewell, 23, a white congressional staff member and rap fan: "I've heard rap used in advertising...
Orange County, the sprawling expanse of suburban, upper-middle-class communities south of Los Angeles, is the home of the California life-style. "Orange County is to the youth-apparel market what New York is to the fashion world," says Danny Kwok, co-president of Quiksilver. "We are the epicenter of the youth movement...
...those who succeed in communicating core, the youth-apparel industry is a wholesome business activity. Teenagers spent $91.5 billion last year, and the men's and women's active-wear markets grew from $69 billion to $73 billion, according to the NPD Group. For leading Velcro Valley manufacturers like Quiksilver, that means a one-year, 37% increase in sales, to $316 million. Smaller firms like Hurley, Split, Girl, World, Ezekiel, Rusty and Shorties are reporting steady growth on sales of anywhere from $10 million to $70 million...