Word: appareled
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...good rodeo. In the East, rodeo becomes a spectacle, not a sport. In the West, where rodeo is close to its roots, rodeo for its own sake is highly respected. In many communities the rodeo is the big social and cultural event of the year. Everybody dons their Western apparel (in the bigger Western cities people are fined and jailed for not doing so) and goes to the rodeo. Being head of the citizen's rodeo committee is one of the most highly honored civic positions. Many Westerners have ranch backgrounds, and even if they are not so fortunate, seeing...
...Strings & Opportunity. For two years the big boom thundered on. "Los Angeles people," Editor Otis loftily assured prospective settlers, "do not carry arms. Indians are a curiosity, the gee string is not a common article of apparel here, and Los Angeles has three good hotels, 27 churches and 350 telephone subscribers." But the boom grew voracious. Real estate was traded over and over in a day; men sold their places in the restive land-office queues, joined the end of the line to begin buying again. Mountaintop lots made paper millionaires out of penniless speculators. Before Harrison Otis could slow...
...dividends were up 15% for the first eight months, employment was at an alltime high of 67 million. And one index was pleasantly down: consumer prices dipped .02% last month, breaking a five-month climb. The news was tempered with a sobering thought that expected price increases for meat, apparel, coal, haircuts and automobiles (see below) may raise September's cost of living to last July's alltime high...
Fashion Tabulator. Remington Rand has developed an electronic ordering and tabulating system for Jonathan Logan, Inc., women's apparel manufacturer, says it will slash as much as two weeks from the order-production-delivery cycle. In the showroom, buyers' orders are recorded on punch cards, transcribed to manufacturing tickets, speeded to cutting rooms. The electronic system spots buying trends, permits producers to concentrate on their best-sellers and to drop the slow-moving also-rans...
...male population on the summer beaches watches the sleek-suited, T-shirted damsels parade by, the men will not be completely oblivious of their own apparel. For masculine sportswear the season's cry is, "Go East, young...