Word: appealable
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...they were shown political advertisements. The Freedmans are also studying leadership qualities, by looking at how people's brains respond to an image of someone they would be willing to follow compared with that of someone they wouldn't. Both studies could help politicians hone their campaign messages to appeal more effectively to voters...
...showing that the limbic system, which governs emotions, often overrides the logical areas of the brain, suggesting that the "rational actor" theory of economics misses deeper sources of motivation rooted in unconscious feelings and interpersonal dynamics. Instead of aiming at consumers' logical decision-making processes, companies could perhaps appeal to the fuzzier side of how people feel about themselves and others around them...
...people who have different sorts of social contexts,” said Lowell HoCo co-chair Neil K. Mehta ’06. “I think having a gaming space allows us to cater to [everyone].” Although the room will appeal more to gamers, who do not need cable to play their video games, the room can be rented out to any House members, according to an e-mail Terry sent out to the Lowell open e-mail list. “The gaming room, despite what its name might imply, is a flexible social...
...more extensive requirements and the implementation of the report’s recommendations is expected to continue as faculty members and students examine the report more closely.Faculty say they are concerned whether the hybrid system will solve the dilemmas created by the Core and whether both halves will appeal equally to students.“We don’t want to suggest a program that might potentially die on the vine,” Thomas said. “We need to just make sure that [the recommendations] make sense and not pretend that something makes sense without really...
...election, the Democratic party was also heartened by the results. By pushing this special election, Schwarzenegger took a risk by trying to circumvent the Democrat-controlled legislature in Sacramento and take his reform proposals directly to the people. Schwarzenegger's aides bragged that the governor's celebrity appeal would easily carry the day, but they turned out to be wrong...