Word: appealable
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...their heads cocked inquisitively. Some of the halls are lined with kitschy "space art" (one piece shows a white-clad cosmonaut floating in a sea of dark swirls); other exhibits include examples of Soviet and Russian cosmonaut food, including black bread, borscht and caviar. The museum's efforts to appeal to kids appear to have worked - teenagers and children with their parents fill the small halls even on a weekday afternoon. (Read "The Cruise of the Vostok...
...Carrotmobs also carry extra appeal during tough economic times. Participants don't have to donate anything. They just shop for products they were planning to buy anyway, adjusting the time and place of purchase. By doing so, they help green a local business...
...According to Reuters, "Treasurer Charles Holley said Wal-Mart has planned a number of merchandising initiatives to appeal to cash-strapped shoppers, including its dollar program." The theory behind the promotion is sound. Most stores could not bring in a lot of revenue selling items at $1 a piece, nor could most restaurants, but Wal-Mart and McDonald's have such significant scale and customer bases that getting an even slight increase in discretionary spending from tens of millions of people could make the difference between a mediocre quarter and a good...
That may be, but deeper issues remain. For a sport eager to attract more teams and sponsors - owing to financial pressures, some of each have left the sport in recent months - the arguments and uncertainty do little for Formula One's appeal. With the FIA already having raised the budget cap from $45 million under pressure from the teams, "it's wrong that it has become such a public debate," says Jackie Stewart, a three-time Formula One world champion and ex-team boss. "It's unsettling for the marketplace...
...incident of the midnight swimmer came just weeks before Suu Kyi's latest round of house arrest was set to expire. But, even prior to the charges stemming from Yettaw's visit, another of her laywers said that her latest appeal for freedom had been denied by the junta. Some international observers had hoped that the military regime would soften its grip on Suu Kyi as the country prepares for elections next year. The army government calls the polls the final step in its formation of a "discipline-flourishing democracy." But scores of NLD members languish in jail, and intimidation...