Word: appealing
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Dates: during 1930-1939
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...proved the power and privileges of a free press. No other press lord ever wielded his power with less sense of responsibility; no other press ever matched the Hearst press for flamboyance, perversity and incitement of mass hysteria. Hearst never believed in anything much, not even Hearst, and his appeal was not to men's minds but to those infantile emotions which he never conquered in himself: arrogance, hatred, frustration, fear. But while Hearst dragged his readers vicariously through every depravity from jingoism to sex murder, he also helped to perpetuate a nation's songs, its humor...
...Personal Appeal...
...whole matter of waiting on table outside rests on personal appeal. One proprietor told the CRIMSON recently, "Few House waitresses could make a living in the Square...
...might well be conducted in Sever. Thus although some outlay would obviously be necessary--for transfers, alterations, and equipment--the total cost should not be prohibitive; and possibly the French and Italian governments would be willing to contribute. In the end, such integration of Latin cultures would broaden their appeal and inject into their study a measure of new life. If so, there would seem to be little justification for leaving Romance culture out in the rain, especially when a roof can so easily be provided...
Finding the golden mean between the authenticity of the dual lecture technique and the popular appeal of the jazzed-up program such as the March of Time will be the aim of the General Education Committee of the Radio Workshop, it was announced last night...