Word: appealing
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Dates: during 1960-1969
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...magazine "might run as many as 50 free ads a year." Within a few months, we had requests from 500 educational institutions. Some requests had to be turned down because the school was unaccredited or did not meet the criteria of "demonstrating the imagination and scope that will appeal to TIME's readers." Others faced the problem of conceiving and executing an effective ad. While we received many remarkably fine homemade ads, some widely missed the level of graphics and style likely to please the TIME audience. Rather than disqualify colleges whose ads were inadequate, we enlisted advertising agencies...
...were arrested and taken to the workhouse, in the rolling Virginia hills, all but a few dozen were quickly released with suspended sentences. Novelist Norman Mailer was fined $50 and sentenced to 30 days with 25 suspended, then freed pending an appeal. There were 47 injuries, including 24 to demonstrators; notwithstanding the rumors of bayonetings and executions, the most serious casualty was a demonstrator's broken...
...refinery two miles inland, and the equally important Suez Oil Processing Co. another mile behind. Apparently operating from blueprints, they lobbed shell after shell into the two major plants, hitting their oil storage tanks, pipeline complexes and coking and cracking units with every incoming shell. U.N. truce supervisors immediately appealed for a ceasefire, but the Israelis ignored them. A second appeal was referred to Jerusalem, where the government pleaded ''technical difficulties" in contacting the mortar units at the front...
...Jersey Supreme Court, too, will try to second-guess the nation's highest court. Last week it heard oral arguments in an appeal of a 1964 lower court ban of Fanny Hill.* As he picked his way among the piebald pronunciamentos of the U.S. Supreme Court, New Jersey Chief Justice Joseph Weintraub plaintively confessed, "I don't know what they mean...
...annual deficit of $200,000 or so, Buckley contributes his own substantial earnings from his column, from Firing Line, and from his lectures (fee per appearance: $1,000). Nevertheless, every year he has to warn of the magazine's imminent extinction unless contributions are forthcoming. The latest appeal, last June, brought 2,000 contributions, enough to make up the loss...