Word: appealing
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Dates: during 1990-1999
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...Still, the most important pitch is the direct appeal, which McCain alone seems to have mastered...
...Neither Frank X. Leonard '01, Todd E. Plants '01 nor Benjamin W. Dreyfus '01, all presidential candidates, received any endorsements from those in official council leadership positions. They downplayed the significance of the endorsements, saying it demonstrated only their lack of appeal to entrenched council cliques...
...state of New Hampshire. The poll's margin of error means the race is a statistical dead heat, but the trend is ominous for Bush. As recently as July the Texas Governor was swamping McCain in Granite State polls by more than 30 points. McCain, with his anti-Establishment appeal and his pow story, has all the momentum in New Hampshire, making him, not Bush, the candidate with buzz going into the first real debate. And yet the burden of high expectations hasn't shifted to McCain; it rests, like a steamer trunk carrying all the G.O.P.'s yearnings...
...even as he competes with McCain's appeal to reform-minded centrists, military veterans and independents, Bush must contend with Steve Forbes' attacks from the right. The multimillionaire publisher has yet to launch the kind of televised air assault against Bush that he did against Bob Dole in 1996, but last week he started warming to the task. He accused Bush of reading his foreign-policy opinions "off of a TelePrompTer" and of turning too often to Washington solutions. On Thursday night Forbes will almost certainly inform debate watchers that Bush tried to raise some taxes in Texas, that...
Bush, once the lone front runner, is now in a two-front war. He must appeal to home-schooling Evangelicals in Waterloo, Iowa, even as he reaches out to socially moderate soccer moms in Nashua, N.H. He must halt McCain's surge in New Hampshire, but he cannot take victory for granted in Iowa, where being organized counts for more on caucus night than doing well in early polls, and where Forbes is dumping huge sums of money into the most sophisticated campaign organization in state history. "No question," says Iowa G.O.P. chairman Kayne Robinson, "Forbes is going to turn...