Word: appealing
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Dates: during 1990-1999
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...advisory committee wondered whether to muzzle him after Ventura mused that his wife ought to collect a state paycheck for running the mansion and planning soirees. But Jesse's appeal to voters was that he comes unwrapped, so the advisers left him to his ways...
...think the very fact that Jesse won because of his celebrity is most distressing," says Steve Schier, a political-science professor at Carleton College. "There was this generational appeal for a wrestler by young voters who never cast a ballot before. It was not clear if they cared whether he could...
Ventura is nothing like anybody who ever passed this way, so it's hard to make predictions, but that's part of his appeal. And however things turn out, he can't be worse than the other hyenas in high places. "Isn't politics 90% showmanship anyway?" asks Jim Murphy, a tattooed bouncer at Billy's on Grand, a St. Paul...
...their image as the caviar of automobile brands, Mercedes-Benz and Jaguar spent much of the past decade longing for a little meat-and-potatoes appeal. Slumping sales in the U.S. had execs worried, as did the rising popularity of Japanese newcomer Lexus. The haughty Germans and the aristocratic Brits realized that the wealthier baby-boomer set--now in a buying frenzy--was turned off by the companies' stuffy image and limited product line. "Our cars were admired but were perceived as an unattainable icon," concedes Joe Eberhardt, vice president of marketing for Mercedes-Benz North America. "Our problem...
...many cases, American automakers are left with the tough work of revamping their luxury cars to appeal to young buyers, while maintaining their hold on older ones who never took to European brands the way their children have. Ford recently unveiled its all-new LS8, a rear-wheel-drive, technologically loaded sedan tweaked and tuned by Jaguar. Chrysler, which has scored a connection to boomers with its Jeep Grand Cherokee, last year launched the 300M, a sleek, import-fighting luxury sedan that competes against such other luxury sedans as the BMW 3 Series and Audi A4. "Our cars became boring...