Word: appealing
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Dates: during 2000-2009
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...will the city of romance avoid being loved to death? The answer to that is something few might have expected. Increasing Paris' appeal to tourists, experts say, will involve throwing the city's arms open to its surrounding suburbs--including some associated more with blighted housing projects and periodic rioting than with culture-filled summer vacations...
...Rachel Zoe Project), hairdressing (Blow Out), real estate (Million Dollar Listing), upscale gyms (Work Out), home décor (Top Design), even exclusive-travel-booking (First Class All the Way). Whether you snark at the housewives or cheer for Top Chef's hopeful restaurateurs, there's always a window-shopping appeal: the aspirational lure of those spa treatments and seared foie gras...
...century and surrounded on three sides by the Pacific, the Casco - as it is affectionately known by locals - was named a UNESCO World Heritage Site in 1997 and served as the backdrop for much of the action in the latest James Bond film Quantum of Solace. The Casco's appeal is clear: grand cathedrals, fountain-filled plazas, timeworn cobblestone streets, even a bullet-scarred Presidential palace, which was attacked during the 1989 U.S. invasion. And now its mélange of Spanish, French, neoclassical and Caribbean architecture is being lovingly restored by farsighted investors. (See a special report on James...
...Insurance companies and food manufacturers may value safety, and easy-to-process names would appeal to their consumers more," says Song. "Adventure-travel packages and risky sports such as bungee jumping might want to use harder names." When a product like the Scirocco folds, it might have been done in not just by the nonintuitive pronunciation of the name (shi-rock-o), but also by its definiton: a hot desert wind. That's a double-dose of danger that could simply be too much for safety-conscious consumers. (See TIME's special report on the environment...
...since 1960, when an entrepreneurial student, G. Oliver Koppell ’62, distributed the first Let’s Go guide to Europe. Over five decades, the student-run company has published 49 travel guides, covering countries as far-reaching as Thailand and Portugal. And despite its broad appeal, Let’s Go has also managed to retain a focus on studentsÂÂ; in addition to undergraduates managing production, student researcher-writers are dispatched to ensure that the product is friendly for fellow travelers on a tight budget. FOR STUDENTS, BY STUDENTSAlthough Let?...