Word: appealingness
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If we choose to, we can make all sorts of excuses for not having school spirit: We won’t have a big-name artist at our pep rally to be excited about, tailgate rules at Harvard are too puritanical, we’re too cynical to mindlessly demonstrate...
Though the event might not attract such a sizeable crowd this year, the decision was good, given current circumstances. The CEB’s budget has shrunk due to the financial crisis, and hence, it cannot afford to pay for a professional artist. In addition, its funds would be better...
That wouldn't be a bad idea, except, as many environmentalists and climatologists are quick to point out, we don't know what the potential side effects of geoengineering might be or whether the entire operation would backfire badly. Geoengineering might be a cheaper option, but followed out to at...
Motherhood certainly agrees with Thurman, who is mom to two kids by ex-husband Ethan Hawke. At the cusp of 40, she looks radiant even with disheveled brown hair and non-sexy librarian glasses. The action hero goddess is virtually unrecognizable, but there’s something strangely appealing about...
Disney's much admired ability to maximize profit from every pop-culture nugget it creates - this is a company that made billions of dollars from movies based on Pirates of the Caribbean, a cheesy 10-minute boat ride - works only if it continues to create appealing characters and stories that...