Word: approach
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Dates: during 1960-1969
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...rational." He thought that the Palazzo movement was "just the opposite," cramping the committee's style. "It's not that I like it that way," the HUC head said later. "That is just the way the Masters work. It's regrettable, but that is the way we have to approach this thing to get changes...
...November issue, Johnson had Mack Jones, the government instructor and SNCC advisor who was subsequently told that his contract would not be renewed, write a long, scathing editorial on the inadequacies of the T.S.U. approach to education. "The achievement level of students entering Texas Southern hovers somewhere around the junior high school level," Jones wrote, "and the achievement level of the average graduate of this institution is something less than the twelfth grade...
...neglect newspapers. If at all possible, think of a different thing to say each day so that there will always be a story about you in every paper anyone picks up. This will help to convince people that what you are saying is important. A sample approach: pick out a prosecution witness and attack him. For instance, the venerable medical examiner who gave damaging testimony as to how the murder victim died. Say that the way he runs his office is "a scandal." There may be phrases of his that you can turn to your own use, like: "I have...
Maximum Exposure. Though this approach is almost certain to work, you should take advantage of the fact that you are now on top of the heap-just in case it doesn't last. Your name should be big enough to get you into movies, perhaps playing yourself in one of your big cases. Another natural: a weekly interview show on TV where you could cross-examine famous people. Say you are doing it to raise the level of TV and to show young lawyers that there is no taint attached to criminal...
...they made Levitt & Sons the nation's largest home builders, the Levittowns were sneered at by esthetes, spoofed by cartoonists, massively aped by other builders. His old image lingers on, but Levitt, now 60, has stayed at the top of the $25 billion industry by changing his whole approach to housing...