Word: approaches
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Dates: during 1920-1929
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...George W. Hill, President of the American Tobacco Co., suggested that cigaret advertising ought to be prepared to appeal to the woman smoker. Manufacturers, fearing that such an act would precipitate a rabid anti-cigaret crusade, have not yet published advertising with pictures of a woman smoking. The nearest approach was the Chesterfield advertisement, wherein a charming damsel on a moonlight night asks her escort to: "Blow some...
...that of the Faculty, the progress that has been made suffices to prove the desirability of going further. Criticism should rather be whetted than stilled by the growth of the new institution. For if its conception demanded care and thoughtful attention its further development demands the painstaking and critical approach of both tutor and student...
...Literature rather than in English Literature or in English Literature rather than in Anglo-Saxon and Linguistics. This will mean that in future only those students whose natural bent inclines them to the special field will elect that field, which is as it should be. Incidently the whole approach to Literature is placed on a broader basis. Another very healthy and hopeful sign in the new plan is that the main emphasis is laid on the student's showing in the examinations written and oral and no longer on the mere accumulation of honor grades in courses...
...opinion of the Roman Catholic Church. But who is the spokesman of the populous Protestant churches? Not, for example, the Methodist Board of Temperance, Prohibition and Public Morals, which represents only one sect. There is an organization, however, whose pronouncements are few and carefully, prepared; it is the nearest approach to a Protestant opinion interpreter in the U. S.; its name is the Federal Council of Churches of Christ in America and its president is Dr. Samuel Parkes Cadman, merry, easy-to-understand Brooklyn pastor, who answers questions for the New York Herald Tribune readers...
Freddy the Cabman was as temperamental as an opera star about being interviewed. It took the CRIMSON reporter a half hour to persuade him that a few reminiscences, not a nocturnal sleigh ride over frozen Cambridge streets behind old Freddy the Horse, was the object of his approach...