Word: approaches
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...been in the single digits, while key competitor Procter & Gamble, which owns rival beauty powerhouse Olay, is growing twice as fast and enjoying healthier profit margins (22% in 2006). Dove needs a hit, but in a global culture obsessed with looking younger, will the older-is-O.K. approach catch...
Still, Dove's approach could add momentum to a subtle backlash against our deep-seated fear of aging. The clothing retailer Chico's, for example, uses silver-haired models in its ads. W, the fashion-world bible, recently called women who let their tresses go gray "silver foxes." Even if Dove's new products fail in the marketplace, the company's Pro Age campaign sends women a powerful message. "We're seeing a real shift in how people are approaching beauty," says Nancy Etcoff, a Harvard Medical School psychologist, the author of Survival of the Prettiest: The Science of Beauty...
...their own actions. "I am compelled to act as if free will existed," he explained, "because if I wish to live in a civilized society I must act responsibly." He could even hold people responsible for their good or evil, since that was both a pragmatic and sensible approach to life, while still believing intellectually that everyone's actions were predetermined. "I know that philosophically a murderer is not responsible for his crime," he said, "but I prefer not to take tea with...
Professor in Practice of Urban Design Alex Krieger, who was on the selection committee for the planning team, said that Gehry was added to the team for his creative approach to planning, not his architectural prowess...
After the Revolution, America made its largest revision in its approach to eradicating politicians. Besides the numerous “legislatures,” the former colonies set aside a reservation in the swamps between Maryland and Virginia expressly for containing politicians. Every other year, communities would exile the individual with the most votes against him to the swamp reservation for two years. Every state also would select the two politicians with the severest condition and exile them for six years. Although this exile system has been in place for 226 years, it has simply slowed the infection rate instead...