Word: approaches
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...child, but a father can. And many do. Men are scared of other people's pain," he writes. Veltroni, who has already penned seven works of nonfiction, says writing is an escape. "Writing relaxes me," he told Time. "It's what comes easiest." Known for his around-the-clock approach to his day job, he finds time to write early in the morning and during Rome's notoriously relaxed lunch hour. Reviews of his new book have been good, and just 24 hours after its release last week, a second printing was ordered. Veltroni cites Philip Roth and Ian McEwan...
...less coachable. When designing the new test, the board banned analogies and "quantitative comparisons" (flummoxing math questions that asked you to compare two complex quantities). "I think those items disadvantaged students who did not have the resources, the motivation, the awareness to figure out how to approach them," says Camara. "By eliminating those, the test becomes much less about strategy." Because it focuses more on what high schools teach and less on tricky reasoning questions, the SAT is now more, not less, egalitarian...
...impact. But then what happened to the wings? And the tail and the engines? Images of the crash site show hardly any of the wreckage you would expect from a building that's been rammed by a commercial jet. The lawn, where the plane supposedly dragged a wing on approach, is practically pristine. The plane supposedly clipped five lampposts on its way in, but the lampposts in question show surprisingly little damage. And could Hani Hanjour, the man supposedly at the controls, have executed the maneuvers that the plane performed? He failed a flight test just weeks before the attack...
Thus innovators must master a value proposition: a crisp description of the problem their concept addresses, the distinguishing features of their approach, that approach's cost benefits and the reasons it is better than ones taken by competitors. The proposition doesn't just hone the pitch; it also aligns product development. Yet no matter how compelling that proposition is, innovation is a frustrating business. Hence the third discipline: the appointment of a champion who is insanely committed to the project. "We have a saying at SRI," says Carlson. "No champion, no project, no exception...
Krogner has given Esprit a major makeover--administered with a touch of ruthlessness. A former management consultant, he joined Esprit's European unit in 1995 and quickly replaced the management. He applied a similar take-no-prisoners approach to Esprit's business model, moving the company upscale in both quality and customer. Once primarily a shop for teens, Esprit focuses on people in their late 20s. The new format revived European sales, now 85% of the total...