Word: ares
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Dates: during 1980-1989
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Started during the 350th anniversary campaign,the weekends bring about "40 couples" toCambridge, where they are treated to meetings withtop Harvard faculty and administrators.
"Harvard people tend to be successful people.You have a pretty good dossier on people becausetheir salaries are published publicly," he says.
And these alumni are the ones who should know,administrators say, because they're also the oneswho will be giving much of the money for a capitalcampaign.
The Bok weekends are one example of what hasproved to be an extraordinarily successful--andpopular--fundraising tool.
Although Whitney says he has not beenapproached for a major gift yet, he says he'sconfident "the call will come" because theweekends are "oriented toward potentiallysignificant givers."