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...water." No one was more surprised, or less prepared, for the uproar over the new guidelines than the advisory panel itself. As a result, the merits of what the group is now recommending have been obscured by all the political smoke. Dr. Diana Petitti, a professor at Arizona State University and vice chair of the task force, says, "Our attempt to communicate [the risks and benefits of] routine screening was definitely lost...

Author: /time Magazine | Title: The Mammogram Melee: How Much Screening Is Best? | 12/7/2009 | See Source »

This was back in 2003, when I was working with a nonprofit in Arizona to secure transitional employment for homeless men. One job involved helping businesses in downtown Tucson recycle. Our workers would drive around, collecting recycling and interacting with shop owners, and in the process, businesses started asking if we could make use of such things as old computers and desks...

Author: /time Magazine | Title: Power of One | 11/30/2009 | See Source »

...came in, we could hardly believe them," says Storch. "We fell in love immediately." So have consumers. Cepia also executed a clever marketing plan. During the summer, the company hosted hamster-demonstration events at Major League Baseball games, of all places. The Zhu Zhus attended ball games in Atlanta, Arizona, Philadelphia, Texas, Seattle and Washington, D.C. Cepia also actively courted the mommy bloggers, sponsoring some 250 "hamster parties" at the homes of bloggers across the country. Cepia shipped product to the moms, who invited 10 children and their parents to play with the toys. "The approval of the bloggers...

Author: /time Magazine | Title: Zhu Zhu Mania: Hamster Toys Are Ruling Christmas | 11/25/2009 | See Source »

...story begins with a dream. It wasn't the Great American Dream - Stephenie Meyer, then a 29-year-old Mormon housewife living in Arizona, wasn't sitting at home trying to figure out how to be the next mega-best-selling author. It was a different kind of dream...

Author: /time Magazine | Title: It's Twilight in America: The Vampire Saga | 11/23/2009 | See Source »

UMRP also sends students to do recruiting in their local high schools and middle schools. Robles says she used her freshman year trip to visit schools that had not been contacted before. She spent her spring break driving across Arizona to visit fifteen high schools, six more than the average number of stops...

Author: By Beverly E. Pozuelos, CRIMSON STAFF WRITER | Title: Minority Recruits Find Home | 11/23/2009 | See Source »

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