Word: arizona
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...campaigns were less about issues and ideas than about hard work and grit. For him, the political is personal. He didn't much care whether you were a Democrat or a Republican, only whether you were with him or against him. His first tutor in politics, in fact, was Arizona's Democratic Senator Morris Udall. And with a prisoner's hungry reflex, McCain always had an eye for an opportunity. "I see an opening," he says, "and I go through it"--first into Congress, then the Senate, and now the political World Series...
...politician's first campaign has a way of shaping him forever, then you can trace the patterns of his current New Hampshire ground war back to 1982 and the newly poured asphalt of Arizona's rapidly growing First District. Arizona may have been new to McCain, but he was not new to the state. In 1980 he had married Cindy Hensley, 18 years his junior and the daughter of one of the largest beer distributors in the country. "His history as a POW preceded him out here," she admits, "because my father was so proud of him." McCain went...
McCain hit the streets. In the 110[degree] Arizona summer heat, he went door to door, block by block, meeting people, wowing them with his easy charm and his great story. He told voters he had served in Washington, how his relationship with Armed Services chairman John Tower had helped bring a contract to build helicopters to a company in the First District. In the course of the slog, he contracted skin cancer and wore through three pairs of shoes, inspiring his wife to bronze the third...
...these failures were his fault. He instructed his adviser Smith not to constantly harp on the Story. "He wasn't comfortable exploiting it," Smith recalls. "'Whatever you do, be tasteful,' he would say. 'I don't want to be the POW candidate. I want to be John McCain from Arizona.'" Yet he was prepared to roll out the artillery himself when he needed...
...With McCain and Bush running neck-and-neck in the Arizona polls, it was left to the other four candidates to divide the also-ran spoils - Steve Forbes, Gary Bauer and Alan Keyes by trumpeting their conservative credentials, and Orrin Hatch by emphasizing his experience. Clearly, though, some pollster has told all the Republican hopefuls that congeniality is the flavor of the month, and their affability was at times almost comical - Forbes told Bush to call him "Steve," McCain told the Texas governor to call him "John," then later complained of not knowing whether to call Bush "George...