Word: aroma
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...began buying only the most expensive custom-made English clothes. They were so beautifully tailored they gave the impression their wearer had never suffered poverty, hardship and the terrible smell of thousands of chickens dying." That Perelman's similarly attired literary colleagues were not all fleeing from the aroma of guano is irrelevant; once the feather complex has been formulated, all facts must bend...
...wouldn't dissolve," Ted recalls. He is right--it doesn't. The allure of the cinnamon scent wafting through the corridors of the malls, now considered essential to the format, was in fact an accident. Installed in an existing structure, the bakery was not vented, and so the aroma of cinnamon became its first and most potent advertisement...
...answers, and Mecca to a pasta devotee, is a pastificio, or pasta factory, such as Gerardo di Nola in Castellammare di Stabia, about a 40-minute drive south of Naples. One of Italy's largest producers of premium pasta, it is a bright and airy factory where the starchy aroma suggests tons of boiling pasta. The current president, Gerardo Ronza, is a grandnephew of Gerardo di Nola, who founded the company in 1870. A slender, precise man who lives in an antiques-filled apartment over the factory, Ronza savors the lore and history of his product. Everything made downstairs...
...pungent aroma of squished, decaying fish. The olfactory stimulation of rotting marine organisms...
...unlike the stench from a sodden box of cat litter. It reminds many of the women of home-permanent solution. Karen Wickham, who teaches at the town's elementary school, thinks the smell is like "fecal matter, but also sweet and fruity," and Mary Lou Smith detects an onion aroma. "What it is," says Kenneth Vaniter, "is a take-your-breath-away smell...