Word: arse
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Dates: during 2000-2009
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Another offbeat entrepreneur trying to create the next big thing? Well, yes. But it just so happens that this project was first hatched by the U.S. government. And the agency that licensed the technology to Emery is one of the most wide-ranging and innovative laboratories anywhere on the planet...
For an old-school laboratory lumped under the sprawling U.S. Department of Agriculture, ARS keeps pumping out high-tech solutions to a broad array of problems, ranging from the urgent (how to eradicate plant and animal diseases) to the less pressing (how to duplicate the tangy taste of San Francisco...
When the agency began in 1953, its primary mandate was to seek methods for increasing food production. Since then, ARS scientists have helped find ways to double per-acre wheat production and triple cows' milk output. But now that we produce far more food than our collective maw can swallow...
For many ARS researchers, the future is all about waste, particularly as an alternative to petroleum. The feather project, for example, can replace some of the fossil fuels used in plastics. Likewise, a surplus of soybeans inspired researchers to develop SoyScreen as an alternative to petroleum-based sunscreens. At ARS...
But Alexander said her approach differed from the conventional style of ars poetica because her work concerned poetics, or “the way we go about things.”