Word: art
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...elusive Banksy. Hooded and voice-dubbed, Guetta films Banksy in his workshop, cutting stencils and implementing his famous “Murdered Phonebox” piece in Central London. The footage is almost breath-taking, capturing in a few moments the comedy and tenacity of the street art phenomenon...
...Street art is an underground movement which emerged in the 1970s and 1980s with the advent of artists such as Blek le Rat, Basquiat, and the British anarcho-punk band Crass. In a youthful reclamation of the street, artists paint political messages and manifestos in an attempt to subvert both the popularized mass-consumption of art and its elitist status...
However street art is transient, technically ‘vandalism,’ and pieces are often removed mere hours after their creation. Its documentation is therefore of high value, as captured on film these images often outlast the pieces themselves...
...film, although an important artifact of this transient genre, is also a critique of street art. “Exit Through the Gift Shop” takes a tragic plunge when, after eight years of gathering footage, Guetta abdicates the camera and begins to create his own street art. Re-naming himself Mr. Brainwash (MBW), Guetta begins to organize his own exhibition of street art, “Life is Beautiful,” despite his relative anonymity...
...They resemble and imitate all of the work he has spent hours filming and abetting. Or, as Banksy himself states in the film, Guetta “repeated things until they became meaningless,” but through a careful marketing strategy he was able to package the street-art aesthetic, and to sell it. Essentially, Guetta cheated street art; he seized the art form, in the midst of its popularity, and turned it into a product of mass consumption...