Word: artful
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Dates: during 2010-2019
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...flop bug bites art-house directors too. Ten years ago Ang Lee spent $15 million to make Crouching Tiger, Hidden Dragon and had a $127 million winner; in 2009 he spent $35 million on Taking Woodstock, which grossed just $7.5 million. Meanwhile, The Hangover - another no-star comedy about drugs and larceny, also costing about $35 million - was the year's top-grossing comedy. The Hangover was out of nowhere; Sandra Bullock was out of the past. After nearly a decade without a solid hit, she starred in The Proposal and The Blind Side. Combined budgets of the two films...
...take-it-or-leave-it deal on his world-ending 2012. Some turned it down; Sony bought it, on Emmerich's terms. In less than two months the picture has earned nearly $750 million worldwide, and Emmerich stands to pocket $100 million - proving once more that Hollywood is the art of the deal...