Word: asa
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Coca-Cola is not what the non-American thinks of asa typical U.S. business, like steel or automobiles. It is not a product of the vast natural resources of the land, but of the American genius for business organization. It rests on such intangibles as market analysis, sales training, advertising and financial decentralization. Increasingly, through the past three decades, U.S. business progress has been a matter of such intangibles. It was time the world caught up with that fact, which Coca-Cola was demonstrating in an edifice of international business, built on a little water, sugar and flavoring...
...father, Ernest Woodruff, who in 1919, for $25 million, bought the Coca-Cola company from Asa G. Candler, who in turn had got it from Inventor Pemberton for $1,750. Hardy old Ernest Woodruff was accused by his enemies of every sharp business trick in the book, and suspected even by his friends of chewing broken Coca-Cola bottles to strengthen his teeth. Son Bob is a chip off the old block. The steel of Young Bob's determination early clashed with the flint of his father's will, and the resulting sparks could have lit up Atlanta...
...Wanamaker tape the photofinish crew took a picture that showed several fat official rumps blocking the camera's view of the cat's-whisker finish between Don Gehrmann and Fred Wilt. The judges, relying on their own eyes, deadlocked 2 to 2, and Chief Judge Asa Bushnell, voting himself, declared Gehrmann the winner...
Television was promising either to kill or cure the sports world. The mourners' bench was crowded at the 1950 meeting in Manhattan of the National Collegiate Athletic Association. Cried Eastern Conference Commissioner Asa Bushnell: "Television and the atomic bomb have been hooked up a lot at this conference. Let's wait until the bomb destroys our stadiums, and not let television do it first...
...institution, founded by professor Asa Gray in 1864, contains one of the world's finest collections of plant types. The six-member staff studies everything from the flora of Bolivia to plant life in the Rocky Mountains, carefully cataloguing material in three floors of steel cabinets, or in the library which stands on the spot once occupied by Gray's home...