Word: assign
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...case; in fact, it symbolizes an upheaval that has churned the entire record industry since the advent of rock music. It began when the established record companies wanted to capture the new sounds for their labels, but found that their over-30 staff producers-the men who select songs, assign arrangers, hire musicians and supervise recording sessions-were not tuned in. As 46-year-old John K. Maitland, President of Warner Bros.-Seven Arts Records, puts it: "Our Brooks Brothers suits couldn't link up with these hippie artists...
...evening wears on I feel less useful and more alienated, so I assign myself the task of keeping the mayonnaise covered. After covering it 12 times I give up and decide to write home. I wonder whether the Paris Commune was this boring...
Each researcher is assigned to special areas of the magazine. The girls take part in story-planning conferences, gauging pictorial possibilities in meetings with the editors and writers, then call, cable, assign or personally go after the photos from which the editors make final selection. The procedure we use for getting color pictures is somewhat different but no less intense. While some black and white pictures come from TIME'S own files, or those of sister publications, most are gathered specifically for the stories with which they appear. The researchers must know the best source for an existing picture...
...only an illusion. The Roman collar is as big a put-on as his accent and his wig. Under them is an effete, seething schizoid (Rod Steiger) who can kill when he assumes an identity other than his own. But who is he? New York's police assign a green, gawky Jewish detective (George Segal) to find the answer. After eyeballing the first victim, Segal promptly advances a pop-psych theory to the press: the murderer, he argues, is a mother hater who takes Mom for a slay ride every time he garrotes a middle-aged lady...
Some Doubts. Atlanta's Mayor Ivan Allen Jr. was so impressed with the report that he has already ordered the city planning department to analyze it in detail and then assign specific recommendations for action to various departments. The Chicago city council passed a resolution hailing it as an "outstanding report of unparalleled importance," although Mayor Richard Daley was unhappy that it had not criticized strongly enough the "criminal elements" that take part in riots...