Word: assignable
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...sound of crickets just because you can't calculate a market value for them. In cities, says John Ikerd, an agricultural economist and professor emeritus at the University of Missouri, "people buy things like views, good schools, health clubs and privacy." In the country, he says, be prepared to assign a value of perhaps $100,000 to the simple asset of quality of life. Do that, and peaceful living starts to look like a smart...
...puzzle is that there's no real evidence that the economic prospects of Western Europe have suddenly improved 40% compared with the U.S. This makes it tempting to assign the dollar's drop to the customary moodiness of currency markets, in which traders make guesses about the future and inevitably get things wrong for years...
Interviews with officers, enlisted men and rabbis show that opposition to evicting Jewish settlers from Palestinian territories is widespread inside the army. One senior officer told TIME: "As a soldier, I'd prefer it if the government doesn't assign me the task of evacuating Jewish settlers, but if that's the mission, I promise we'll carry...
...best approach is a cold Dickensian bed. But Einstein's experience does suggest a middle course between moving to Reno for an élite new school and striking out alone at age 15. Currently, gifted programs too often admit marginal, hardworking kids and then mostly assign field trips and extra essays, not truly accelerated course work pegged to a student's abilities. Ideally, school systems should strive to keep their most talented students through a combination of grade skipping and other approaches (dual enrollment in community colleges, telescoping classwork without grade skipping) that ensure they won't drop...
...strategy, considering how consumers respond to names that they recognize. A flurry of new research is shedding light on people's tendency--when presented with a known object and an unknown one--to assign more value to the thing they've heard of, even if they don't know anything else about it. It's easy to imagine the evolutionary roots of a go-with-what-you-know principle--avoiding poisonous plants, say--but these mental shortcuts suit certain modern problems as well. For example, studies have shown that people are able to pick which of two foreign cities...