Word: asterix
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...Sylvie Uderzo insists her father stick by his earlier pledges that the Asterix series end upon his death. Albert Uderzo says he now trusts Hachette Livre to do right by Asterix - and both current and future fans. "I recall the letters I got after the death of René Goscinny," Uderzo explained this week. "Readers told me that it couldn't end there, which is why I had to continue the adventure...
...beyond the bottom line, the internecine brouhaha is also a fight over the best way to protect a beloved character who has attained cultural icon status in France - not least because Asterix endearingly personifies countless French traits that test outsiders' patience. What's at stake is the very appeal of the brainy but diminutive Asterix, super-sized Obélix, and canine chum Dogmatix (Idéfix in the original French...
...gnomes of finance, is already quite undignified," Uderzo said, before noting the irony of his daughter using language and imagery from the series to accuse its creator of selling out. "The accusation made against me is not only inspired by the appetite for power, it also aims to insult Asterix readers by confusing my abilities as an author with that of a publishing house shareholder...
...Money and power are central to the row: Asterix comics sell roughly three million copies annually - more than 325 million have sold since the 1961 pilot - and generate sales of $14.8 million each year. Asterix has also inspired movie adaptations, collectible toys, and even a Paris-area theme park over the years...
...Read a TIME story on Asterix...