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...billion in 2000, must be relieved. Especially since Ford, which lost $5.45 billion last year, is making Range Rover and other luxury European models central to its latest restructuring plan. By 2005, the U.S. automaker wants its Premier Automotive Group (PAG) - Land Rover, Jaguar, Volvo and Aston Martin, plus Lincoln, its upmarket American marque - to contribute 35% of its profits, up from a current 13%. To accomplish that, overall sales of the five brands must soar 51%. That's a tough goal, but PAG president Wolfgang Reitzle is confident. "We have a robust strategy in place, as well...

Author: /time Magazine | Title: Top of The Range Rover | 3/4/2002 | See Source »

...like electronics. Says Harry Roegner, PAG spokesman: "Electronic architecture makes up a third of the cost of a car, and in the future it will be 50%. Do you see that cabling and wiring?" In another economy move, Ford is consolidating the backroom operations of Land Rover, Jaguar and Aston Martin...

Author: /time Magazine | Title: Top of The Range Rover | 3/4/2002 | See Source »

...range divided among four brands. Reitzle says his products fit into every premium niche and still retain their exclusivity. While competitors are stretching - and possibly overstretching - their brands from the top to the bottom of the premium market, PAG can use Volvo to tap the (relatively) lower end while Aston Martin caters to the very wealthiest buyers...

Author: /time Magazine | Title: Top of The Range Rover | 3/4/2002 | See Source »

...years ago, after downing hot dogs, hamburgers and french fries at a Beverly Hills deli, Winnick took his lunch partners--Cook and ex-Global CEO Tom Casey--to a foreign-car dealership, sources tell TIME. In roughly 30 minutes he bought a Rolls-Royce for Cook and an Aston Martin for Casey. Such generosity may be fine in the corporate world, but in the post-Enron era, politicians are finding that it comes at a price...

Author: /time Magazine | Title: Equal-Opportunity Crisis | 2/25/2002 | See Source »

...Lutz's first requests when he arrived at General Motors late last August was a new car. Not for himself; he already owns 17, including collectors' dreams like a 1934 LaSalle and a 1952 Aston Martin. No, GM's new vice chairman for product development was demanding a sexy "concept car" in just four months--in time for this week's annual Detroit Auto Show. Urged on by the man who recruited him, GM CEO Richard Wagoner, Lutz wanted to show industry leaders and critics that the world's largest automaker is moving to get its mojo back after years...

Author: /time Magazine | Title: Vrroooom At The Top: Bob Lutz and GM | 1/14/2002 | See Source »

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