Word: astroworld
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...Hofheinz has a new spectacular: Astroworld. It opened last week, a 57-acre amusement park near Houston's Astrodome and still another of Hofheinz' ventures, a convention center called Astrohall. Yes, it rained on opening day. Such attractions as a simulated sleigh ride down the 65-ft.-high Der Hofheinzberg and most of the boats to carry visitors through a Lost World Adventure were not functioning. The next night, the Astrowheel-the world's first futuristic Ferris wheel-groaned to a halt, marooning 40 riders high above the action...
Grateful Godson. The first weekend's crowd of 50,000 people cared not a whit. They loved Astroworld-just the way the judge* knew they would. Hofheinz' goal is to create an area where the whole family can come for a week and never need leave. To this end, he has spent $16 million on fun rides like the swirling Black Dragon, a 340-ft.high Astroneedle, a frontier village and outdoor air conditioning. Moreover, he is not permitting any haphazard development on his Astro domain. The four-motel complex that will open this fall is owned by him (although...
...this should sound familiar. Astroworld is a godson of Disneyland. The late Walt Disney blessed Hofheinz' borrowed philosophy of fun for the family. "The Disneyland people helped us on Astroworld every time we asked," says the judge gratefully. "They suggested ways of doing things so we could avoid what they learned the hard...
...Astrodome two years ago, when it drew a record crowd of 41,000 for a single performance. Hofheinz, 55, wants to cover "the gamut of family entertainment." Along with a convention-minded Astrohall and four Astromotels in the works, he is building a $10 million, 56-acre Astroworld (a Texas version of Disneyland) hard by the Astrodome to be "the greatest complex of family enjoyment, sports entertainment and show facilities in the world." That does not leave much for the Greatest Show on Earth, but its fans can be thankful that it will be on the road next year, just...