Word: atari
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Result: the Bank Street Writer, a $69.95 computer program ($95 for the three-disc school package) that will turn an Apple, Atari or, by summer, Commodore computer into an uncomplicated word processor. Designed by Software Consultant Franklin Smith and a team of experts from Bank Street and Intentional Educations Inc., a software development firm in Watertown, Mass., the disc is not only changing the way some children hone their writing skills, it is also proving a commercial success. It is now the fourth fastest-selling word-processing program on the market, competing against such powerful bestsellers as WordStar ($495), Screenwriter...
Bushnell, who started the successful Chuck E. Cheese's Pizza Time Theater fast-food chain, is no stranger to the merchandising of fantasy: he created Pong, the first commercial video game, and founded Atari. He has invested more than $1 million in Androbot and packed BOB with three times the calculating power of an IBM Personal Computer. This provides the robot with an enormous potential for processing information, storing it in its memory and performing preprogrammed tasks. Some observers think Bushnell's entrepreneurial instincts are on target again. "Personal robots are the next hot thing in technology," predicts...
Some computer buffs might argue that video games are well on their way to replacing baseball as the national pastime. Warner Communications Inc., whose Atari unit has reaped a fortune on such electronic diversions as Pac-Man and Asteroids, apparently thinks that there is still money to be made from real-life action on a dusty playing field. Warner announced last week that it will buy a 48% share in the Pittsburgh Pirates from the team's longtime owners, the John W. Galbreath family of Pittsburgh, for an undisclosed price...
...stock on the N.Y.S.E. was Coleco Industries, the videogame manufacturer, even though it ended the year 28% below its 1982 high. Coleco, the creator of Donkey Kong, absorbed a swift kick in December after Warner Communications, owner of Atari, projected a fourth-quarter slump in earnings caused by disappointing videogame sales. Coleco suffered in the ensuing market selloff, but then it bounced back. Having started the year 6⅞, the Stock wound up at 36¾. By last Friday, it had risen another 5%, thanks to Coleco's announcement that 1982 earnings could be quintuple those...
...single computer, some 16,000 in all. Also more user groups, more space in the computer magazines, more plug-in expansion units, more peripheral devices. It used to be that when something was done on a microcomputer, it was done first on an Apple II. Today IBM, Commodore and Atari are changing that...