Word: attract
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Dates: during 1960-1969
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...newspaper ad placed by Honeywell Inc. to attract computer technicians was a high-class bit of copy and featured drawings of those two great authors of Principia Mathematica, Alfred North Whitehead (1861-1947) and Bertrand Russell (1872-1967). The late Bertrand Russell? Hardly. At 96, he is very much alive at his home in Wales. And when he heard that Honeywell also makes anti-personnel bombs as well as computers, he was even more willing to carry out a lawsuit he had filed for unauthorized use of his name and picture. After dryly noting the "somewhat misleading legend" about...
...vacation villages reflect the fact that Mediterranee, which once appealed mostly to secretaries and young marrieds, has lately been attracting affluent, middle-aged vacationers as well. Within the next year Blitz, 56, still the club's chief, plans to open both an inexpensive "family village" in Tunisia and a costlier, more comfortable resort on Martinique. Last month the club, which was founded mainly to provide Frenchmen with vacations abroad, came full circle. It agreed to manage four new vacation resorts for the French government. French tourism declined by more than 10% in 1968, and officials want...
...quantity. As Colonel Hays noted, volunteers, unpressured by the draft, tended to be "marginal" when the Army last tried them. But he was speaking of men who had grown up in the pinched and deprived Depression years. With the right inducements, a modern technological army should be able to attract technology-minded volunteers, educated and educable enough to cope with missile guidance, intelligence analysis, computer programming, medical care and other demanding jobs. Given five or ten years in service, volunteers should be trainable to considerable skills, to judge from the experience of Canada and Britain, the only major nations that...
...matter of practice rather than theory, powerful factors would work in a volunteer army toward keeping the proportion of blacks about where it is in the draft army-11%, or roughly the same as the nation as a whole. Pay rises would attract whites as much as blacks, just as both are drawn into police forces for similar compensation. The educational magnets, which tend to rule out many Negroes as too poorly schooled and leave many whites in college through deferments, would continue to exert their effect. Black Power militancy would work against Negroes' joining the Army. Ronald...
...meant to bring new pride to a nautical nation, to restore some measure of the glory that was Britain's when her Queens ruled the seas. Sleek and speedy, the Queen Elizabeth 2 was designed as a floating luxury hotel, modern and comfortable enough to attract free-spending American tourists for the transatlantic run in the warm seasons and Caribbean cruises in the winter. At least, that was the dream of the Cunard Steam-Ship Co. when it ordered the $71 million, 66,000-ton liner in 1964. Last week, as she limped into Southampton after her shakedown voyage...