Word: attracted
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...1990s, Europe's airwaves were ruled mainly by public terrestrial television stations, which paid, by today's standards, mere pocket money for the rights to screen football and other sports. But with the advent of private and pay-TV networks came the search for content that would not only attract viewers, but also build the kind of loyal subscriber bases and demographics that advertisers love. The answer? Sport, once famously described by Murdoch as pay-TV's "battering ram." Broadcasters piled in, sparking a bidding war for sporting content that drove the price of rights for many major events through...
...Green Party’s gubernatorial candidate is hoping that the lure of some green will help attract students from her alma mater to help the campaign...
...form). One reason is that pop music, which once was known, accepted and shower-sung by everybody, was commandeered by rock ?n roll and became a niche market - a huge one, but still... - for kids. Rock and old-fashioned pop were mutually exclusive: the sort of song that would attract one part of the audience would invariably repel another...
...After Pakistan, Yemen is rated next most likely to attract clusters of al Qaeda leaders, because the country offers an inviting mix of political weakness, corruption, pro-Jihadism and military impotence...
...During the 1990s boom, politicians could pretend that the problem was fixing itself. Health-care costs were being held in check. Private employers offered more and better health care to attract workers. The states were becoming more generous and creative in taking care of lower-income working people, who most often fall into the crack between private insurance and public-assistance programs...