Word: attracting
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...that religious voters were a potent force that shouldn't be ignored or condescended to. "People of faith," he once wrote, had become the new "Amos and Andy," and he was determined to push to the center of American politics their "cluster of pro-family issues" so they could attract "a majority of voters." But Reed forgot his own lessons. In the face of incredibly damning evidence, he insisted that he hadn't done anything wrong and that he didn't know he was consorting with a friend nicknamed Casino Jack or taking money from gambling interests. He thought...
...market, which last year yielded $12.5 billion, up 30% from 2004, which was up 33% from 2003. By redeploying its resources toward broadening its audience, the rationale goes, AOL will be able to compete more efficiently, dropping, among other costs, the hundreds of millions it has been spending to attract new subscribers. The risk is that advertising sales won't grow quickly enough to offset the loss of subscription dollars...
...been building up to this moment since last July, when it made the AOL.com site free. Since then, it has begun offering several new services to attract more nonsubscribing visitors, launching TMZ.com an entertainment site, and buying Weblogs, a blog network. The new In2TV service offers hundreds of free episodes of old TV shows like Wonder Woman and Growing Pains. All that free content helped lead to a 26% growth in AOL's advertising revenue for the first quarter of 2006, which totaled $392 million. During the same period, Google's ad revenue grew 79%, to $2.25 billion...
...government-planned swimathon this week, which organizers hope will attract around 1,000 participants, has worried some who think it's too soon to risk a plunge in the Pearl. "I wouldn't swim in it," says Professor Ho Kin Chung, head of the Environmental Studies program at the Open University of Hong Kong, who worries about health risks posed by taking a dip in the water. "I think it's crazy." Indeed, doctors have advised swimmers to flush their eyes with antibiotic drops, and to refrain from taking part if they have cuts on their skin, while Guangzhou...
...Enter Macquarie. In 1996, aiming to attract some of that pension-fund money, the bank bought a toll road from the New South Wales government. The road was put into a trust, which under Australian law doesn't have to pay taxes. Then Moss went a step further: he placed the road into a listed fund, the Macquarie Infrastructure Group, which Macquarie manages for an annual fee of up to 1.25%, depending on its market value. If this fund outperforms its benchmark, Macquarie also pockets a juicy incentive fee of 15% of the profits. "It's a hedge-fund model...