Word: attractions
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...agency's bleak outlook means the Postal Service will take more drastic steps. Some are primarily intended to attract more customers. Starting Jan. 18, for instance, online discounts and other savings plans begun in May 2008 will expand to make Postal Service prices more competitive - a move that could be showcased in a spring advertising campaign that will promote Priority Mail...
Everything in the universe - metals, gases, dogs, doughnuts - is made of materials with positive and negative charges. Opposite charges attract each other; identical charges repel each other. What prevents us from sticking to anything with an opposite charge is that all these forces have to be properly aligned before you can see them at work. "The materials are in motion, but sometimes the dance of the charges allows them to fall in step," says NIH physicist Adrian Parsegian, one of the authors of the paper. "When that happens, you get attractive forces...
...they can get a deal," Shalala says. "They used to call up, asking for a table at a club, not caring what it cost. These days they're saying, 'Well, I can get a table at another hotel for $1,000.'" Though Shalala hasn't dropped rates drastically to attract customers, he does throw in extras like free concert tickets, promotional chips to spend in the casinos or discounts at the retail shops...
...Opportunists see this as a great way to make $12,000 a day or more just by eating out," says Peters. "Easy money with the help of the courts is bound to attract opportunists." Peters adds that a surprisingly large number of suits are filed by individuals with significant prior criminal history. "It's hard enough to get a job if you have a criminal record. It's probably harder if you have one and are in a wheelchair. These lawsuits offer an unbelievable amount of money...
...idea that Christmas Eve is a prime marketing opportunity to attract new members is widespread among pastors. In online forums, they give each other advice on crafting services that are broken down into digestible segments that will "hold the attention" of infrequent church-goers. (They also devote considerable space to trading concerns about the fire hazards posed by those Christmas Eve candles their congregants love holding.) One pastor said he considered regular Sunday services at his church to be "seeker-friendly," but holidays like Christmas and Easter were "seeker-focused." The irony is that by holding Christmas Eve services that...