Word: audio
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Dates: during 1970-1979
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...Toronto, a real estate office uses a black box to inspire sales personnel ("I love real estate. I will prospect for new listings for clients each and every day"). Says black box Inventor Hal C. Becker: "I see no reason why there won't be audio-conditioning the same way we now have air conditioning...
...this euphoria is not the moon-gazing of laboratory visionaries, nor a spiel for still another arcane piece of audio equipment. Digital recordings do sound amazingly better, even in the hybrid form available today. Recording apparatus is beginning to be widely used, though hardware for full playback is not yet available outside the lab. Even heard on conventional equipment, the new hybrid records bring a full panorama of sound rushing from the speakers. In rock, digital is like scoring a studio seat next to the microphone. In classical, the sound is like a symphonic apotheosis. Floors vibrate; paint could crack...
...introduction of magnetic tape in the late 1940s. Most music now is recorded onto tape; when that tape is transferred to a master record, loss of quality inevitably occurs. Even if the master is excellent, acoustic impurities are picked up, the "surface noise" that frays the nerves of the audio freak like nails on slate...
Digital recording may flood the market, but the deluge will be a little slow in coming. There are only a few companies with digital recording capability; Soundstream, Inc., is probably the best known in the U.S. Its classical records are available mostly in the kind of audio stores the owners like to call salons. A couple of these hybrid records-like The Cleveland Symphonic Winds lighting into Handel, Bach and Hoist (Telarc Records)-played at decent volume on a quiet evening could clear an entire neighborhood. "These hybrid records are not as good as full digital recordings," says Telarc...
...midnight passed and the countdown approached zero, tension increased inside the lead-enclosed control room three miles from Ground Zero, and at the Harvard-Smithsonian Center for Astrophysics (CFA), where project scientists put aside their munchies and listened intently--by an audio hook...