Word: audio
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...aptly named Skullcandy combines the two into one model and lets you switch between calls and canticles with the push of a button. For purely musical pleasure, the options are even wider. After all, the ear buds that come with your iPod are adequate but not great. If audio perfection is your priority, you'll need to research a variety of brands--Etymotic, Sennheiser, Sony, Koss and Bang & Olufsen--before you buy. Check out www.headphone.com to get an idea of the choices...
Casali has its own official photographer for the project, who walks around with two cameras slung over his shoulder. And there’s another man in charge of videotaping. Eventually, Simister says, his audio recording will be combined with the video in a documentary...
...asset that would otherwise rack up only service costs. Sam Gilliland, 41, CEO of Travelocity, a Captivate client, says elevator placement enables him to send location-specific ads to potential customers in different cities. "This is an opportunity to break through clutter," he says. Unfortunately, Captivate screens offer no audio (so far at least), so elevator music has yet to be vanquished...
...coveted 18-to-34 age group. When Comedy Central was launching its show Crank Yankers last June, it hired Zoom to place ads in 500 bar rest rooms in four cities. Triggered by infrared motion detectors, the 16-in. by 20-in. posters played a snippet of audio from the show when customers approached. It probably goes without saying that these ads were placed not in women's rooms at the Four Seasons but at bars frequented by the young men the network wanted to attract. "We had a captive audience for a minute...
...Ersatz Audio...