Word: auerbach
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...Auerbach is white greed personified, the evil owner forcing players to accept unfair contracts, forcing Black players to take even less, always reserving a few spots on the roster for white players instead of Blacks, perennially searching for the great white hope that will save the franchise...
...writers devote page after page, well over 100 in all, to proving Auerbach is "no genius or philanthropist" but a disloyal, chauvinistic, influence-peddling control freak who is obsessed with winning...
...rise to financial power of the Celtics was possible because of a white network of allied interests involving the complicity of NBA commissioner David Stern, The Globe's Ryan and McDonough, part-owner of the Celtics Alan Cohen ("a man clearly obsessed with acquiring money") and, of course, Red Auerbach. As we read, we can hear the voice of JFK director Oliver Stone as he points to the Truth between the lines: Auerbach did not act alone...
...true that the city of Boston has a legacy of racism and that many have seen the Larry Bird-Dave Cowens Celtics as the White team in a Black league. It may also be true that Auerbach is "no genius or philanthropist." In fact, the issues raised in The Selling of the Green--race, money, even the NBA's supposed alliance with the Celtics--are thought-provoking...
...Araton and Bondy's unsubstantiated potshots at Auerbach and others, along with their overemphasis on race, reveal their "expose" on the Celtics for what it really is: a petty, mean-spirited editorial with a careless regard for the facts...