Word: autumns
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Pinder's underwater shave commercial cost Mennen more than $10,000. lasts 60 seconds, was conceived by copywriters at Manhattan's Grey Advertising Agency. Before giving the idea the up thumb last autumn, Grey executives sent out for a 30-gallon aquarium, ordered one of the copywriters to lather up and dunk his head. Later described (with questionable accuracy) as "the first time an account meeting was ever held in a bathroom," the event was climaxed by wild cheers as the copywriter surfaced with Sof' Stroke still on his chin. Nonetheless, one skeptical adman said he could...
Aluminum Outhouses. An aluminum outhouse was announced by Alcoa as an experiment to find new markets for the light metal. Originally planned for public parks and forests, the "Autumn Brown" outhouse has drawn "amazing response" from farmers and folks in the hills. Price: $300 for a 6½-by-5½-ft. model...
Abed with a back ailment last autumn, President Carlos Garcia had ample time to ponder the stunning election defeats his Nationalist a Party candidates had suffered in the major cities. By all accounts, a major crisis of conscience occurred, for the more sophisticated city voters (whose votes cannot as easily be bought as in the rural barrios) were protesting the Garcia government's record of influence-peddling, nepotism and mismanagement. "Will my grandchildren think I was a good President?" Garcia asked an aide. Manila cynics suggested that another question was running through his mind: Will the voters think...
...they said, the Crown Prince should first repay visits from Ethiopia's Haile Selassie and Iran's Shah. Last week, blandly ignoring earlier pledges of a U.S. trip in May, the inflexible chamberlains declared that "the Imperial Household Board will work out its own plans for an autumn overseas tour" by Akihito, "independent of any political considerations...
When famed Art Critic Bernard Berenson (Harvard '87) died last autumn at 94, he left his alma mater one of the world's great altars to art-his own legendary villa, / Tatti* nestled in the Tuscan hills near Florence. Last week Harvard formally accepted the $1,000,000 estate, launched plans to fulfill Berenson's dream of making / Tatti a humanistic-studies center for scholars of all nations. Next year Harvard hopes to begin sending up to 20 scholars at a time to the 40-room villa, which Berenson called "a library with living rooms attached...