Word: avidity
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...Japan, the mysterious East went West as soon as the G.I.s arrived with jiipu (Jeeps) and gamu (chewing gum). Every modan garu (modern girl) is now avid for nairon sutokkingu (nylon stockings), the hittu parado (hit parade) and the popular magazines sekkuso sutori (sex stories). In showbiz, which is naturally fantazikku, starlets grapple with ojishon, kamera tesuto and doresu rihaasaru (audition, camera test, dress rehearsal). "Aimu sori," says the Japanese businessman as he breaks a kakuteiru (cocktail) date with his garufurendo (girl friend). He has time only for hassaru (hustle) and greater purodakuchibichi (productivity...
...universities. "There has never been anything like this in Britain," gloats John S. Fulton, vice chancellor (president) at one of the seven, the University of Sussex. "This is rightly called an explosion. Things will never be the same again." From Cape Wrath to Land's End, Britons are avid to explode. "We are in a mess about our education," says Sir Charles Snow. "There is too little of it. It is too narrow both in spread and concept." Under fire is the sheltered snobbery of Oxford and Cambridge, whose 18,000 students so easily inherit British power and glory...
...four-letter genetic code that carries the information that tells a fertilized cell to develop into a man or a pine tree is now the subject of avid research all over the world. In spite of optimistic announcements, the code has not yet been broken, and no great progress toward breaking it was reported at The Hague...
Like his paintings, Braque was a man of many facets. He was an avid swimmer, a boxer, a wrestler. He played the accordion and drove speedy sports cars until age finally slowed him down. Then, capitulating completely, he bought a Rolls-Royce, explaining that ''it is as comfortable as a Pullman car and al most...
Marketeers have to surmount one curious problem: many children old enough to choose among brands are too young to read or have limited vocabularies. But 95% of all seven-year-olds are avid televiewers, and TV has made the market what it is. Advertising its Chocks Vitamins with the help of Kukla and Ollie, Miles Laboratories was gratified by researchers' findings that 64% of the young regular viewers asked Mom to buy Chocks and 38% of the mothers complied. Children respond enthusiastically to products that are connected to animated symbols, such as the Bosco Bear or the Campbell kids...